"Views from the Field" are articles and video published by Sport Marketing Quarterly and by the Sport Marketing Association featuring interviews with leading industry practitioners. The articles and videos offer an opportunity for these practitioners to share opinions and insights on best practices of sport marketing with the SMA membership.

Michael luscher - Founder and CEO of POINT 3 basketball

JAMIE PARDI, Founder, SeaBridge, Inc.; Analyst, Montgomery Securities & Montgomery Asset Management

Bill Powell, VP of Event Marketing and Sales/Team Leader of Amsoil Arenacross, Feld Entertainment and Motorsports 

ADAM LIPPARD, Head of Global Sports and Entertainment Consulting, GMR Marketing

Nicholas Horbaczewski, CEO and Founder, Drone Racing League

Joyce caron-mercier, vice president, the SPECIALIZEd marketing group (TSMGI)

Grant Jostol, Business Data Analyst, Seattle Mariners

Sean Pyun, Managing Director of international business affairs, LPGA

GEOFF MOORE, CHIEF REVENUE OFFICER, CIRCUIT OF THE AMERICAS

STACEY ALLASTER, CHAIRMAN AND CEO, WOMEN'S TENNIS ASSOCIATION

JOHN DOLEVA, PRESIDENT AND CEO, NAISMITH BASKETBALL HALL OF FAME (SPRINGFIELD, MA)

MIKE GOLUB, CHIEF OPERATING OFFICER AND PRESIDENT, MAJOR LEAGUE SOCCER'S PORTLAND TIMBERS

Heidi Pellerano, Senior VP for Projects and Multicultural Marketing, Wasserman Media Group

Ray Katz, Executive VP of Sports Marketing, Source Communications

Donna Orender, CEO, Orender Unlimited

Derek Boyle, President, Sports Identity, Inc.

Hilary Shaev, Vice President of Marketing, National Basketball Association

Jan Katzoff, Head of Global Sports and Entertainment, GMR Marketing, and Sportsmark Management Group

Greg Downey, Senior Director of Brand and Consumer Marketing, NASCAR

Bill Carter, Partner, Fuse Marketing

Wade Martin, CEO, Alli Sports

Paul Deighton, CEO, London 2012 Olympic Games

Haynes Hendrickson, President, Turnkey Intelligence

Jeff Ianello, Phoenix Suns, Vice President of Sales, Phoenix Suns

Drew Cloud, Vice President of Sales and Service, Madison Square Garden Sport

Bernard J. Mullin, Chairman and CEO, The Aspire Group

Curtis Danburg, Senior Director of Communications, Cleveland Indians

Mike Tomon, Vice President of Sales and Service, Cleveland Cavaliers

Brent Stehlik, Senior Vice President of Ballpark Operations, San Diego Padres

Chad Estis, Vice President of Sales and Marketing, Dallas Cowboys

Leigh Castergine, Vice President of Ticket Sales & Service, New York Mets

Ed Kiernan, Senior VP of Sports, GMR Marketing (Omnicom)

John Brody, Principal, Wasserman Media Group

Tonya Antonucci, Commissioner, Women’s Professional Soccer